Visscher & Silven Advocaten
Law firm • Website developmentFrom positioning to a live website in 7 weeks
Services
The challenge
Visscher & Silven Advocaten opened their law firm on 1 November 2025 with one clear wish: to be professionally visible online quickly, with a brand story that inspires trust and a website ready to grow. schurq. delivered the whole track: from positioning and visual identity to AI-supported web design and development, including a strong basis for visibility in Google and in ChatGPT.
Scope: brand story, visual identity, content guidelines, web design & development, SEO/GEO.
Key challenges:
- Live fast: the website online within 2 months.
- Positioning from scratch: a recognisable brand story that matches the firm's personal approach.
- Visibility: a technical basis suited to strong visibility in Google and ChatGPT.
- A consistent visual identity: professional, personal and dependable
The process
The challenges facing Visscher & Silven called for an approach that ran from defining the brand story and developing a visual identity all the way to the full design of their website.
Positioning & brand story
In a branding session with schurq., Lydia and Rosanne set out their vision, message and brand story clearly. The basis for consistent communication.
Visual identity
Based on the brand story we developed a visual identity that radiates expertise, trust and approachability, and so evokes the right visual associations with the brand.
AI-supported design and development of the website
Building and designing a modern, future-proof website, technically optimised for visibility in Google and in ChatGPT and filled for strong organic visibility.
Typography & colour
We chose a combination of Raleway for headings and Montserrat for body text. The colour tones are sampled directly from the branding and create a calm, natural feel that suits the identity of the brand.
Primair
#0a3c41
#CEC8B4
Secundair
#EBECE5
#F6F5EF
#FFFFFF
Aa
Raleway
Aa
Montserrat
Speed is key
For maximum performance and visibility we built a lightning-fast headless website.
Mobile 1st
Speed Insights
Real Experience Score
About Visscher & Silven
Visscher & Silven is a law firm in Volendam specialising in family law, employment law and mediation, with a personal approach. Founders Lydia Visscher and Rosanne Silven bring more than 15 years of combined experience in law. That practical experience means they know exactly what it takes to guide clients quickly and purposefully towards a solution.
"'Choosing schurq. means choosing professionalism, short lines, speed and a beautiful end product.'"
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